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Entre — coffee and connections

Fictional brand · sample project · 2026

Entre coffee and connections visual identity
Client
Fictional brand · sample project
My role
Art direction and visual identity
Year
2026

01 · Challenge

A brand that invites you to stay

This concept project imagines a neighborhood coffee shop that welcomes different rhythms: a quick coffee before work, a long conversation, or a quiet afternoon break. Its visual identity needed to feel warm and distinctive.

Concept poster and coffee cup applications
Entre coffee and connections visual identity

02 · Idea

Connections as a starting point

Entre, Portuguese for between, takes its name from the space between tasks, people and ideas. Bold typography, connected shapes and an olive, pink and paper-toned palette create a simple and welcoming visual system.

Deliverables

Brand concept

Name, personality and central message.

Visual identity

Wordmark, colors, typography and supporting graphics.

Applications

Concept poster and coffee packaging.